Category Archives: Social Media

Why Stories Are Important for Social Media

Stories are important. Stories share the funny, quirky, heartwarming details of your business. We all have stories to share and that’s why social media is so great. If you have a funny or heartwarming customer story that can be told … Continue reading

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Facebook Timeline: No Fan Pages Yet; No Going Back

Facebook has been unrolling it’s new Timeline feature for a few months now. I was recently given the option to try it out on my profile, which I did. I like it. I like it so much I immediately went … Continue reading

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The Circle of Social Media

When thinking about your social media presence, imagine it like a circle. Instead of using each social networking site by itself, work it in conjunction with all of your sites. Each social networking site is not an entity unto itself. … Continue reading

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Small Businesses Have the Advantage with Social Media: Making Personal Connections

Even though lots of big brands are successfully using social media to their advantage through contests and giveaways, I think that small businesses have an advantage when it comes to successful social media campaigns. (I use the word campaign loosely, … Continue reading

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Why Google Plus Could Overtake Facebook

I was lucky enough to score a Google Plus invite on the first day of its beta testing and after a  couple of days playing with it, I’m convinced that it has the capability to outperform Facebook. Google Plus is … Continue reading

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Using Mindfulness with Social Media and Small Business

One of my favorite Buddhist quotes is, “A jug fills. Drop by drop. Thinking of social media in these terms can be quite helpful. The idea behind the quote is that action is necessary in order to live a fulfilling … Continue reading

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