Category Archives: Blogging for business

Why Stories Are Important for Social Media

Posted on February 20, 2012 by yellowfly

Stories are important. Stories share the funny, quirky, heartwarming details of your business. We all have stories to share and that’s why social media is so great. If you have a funny or heartwarming customer story that can be told … Continue reading →

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How to Write a Blog Post

Posted on January 9, 2012 by yellowfly

Writing a blog post might look simple. And it can be. But if you are just beginning, you may find that it is hard to get started. In this post I will outline a few basic rules for writing a … Continue reading →

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The Circle of Social Media

Posted on November 16, 2011 by yellowfly

When thinking about your social media presence, imagine it like a circle. Instead of using each social networking site by itself, work it in conjunction with all of your sites. Each social networking site is not an entity unto itself. … Continue reading →

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Small Businesses Have the Advantage with Social Media: Making Personal Connections

Posted on July 6, 2011 by yellowfly

Even though lots of big brands are successfully using social media to their advantage through contests and giveaways, I think that small businesses have an advantage when it comes to successful social media campaigns. (I use the word campaign loosely, … Continue reading →

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Determining Klout (clout) for Small Business

Posted on June 6, 2011 by yellowfly

Klout is a new part of social media. Having lots of followers/friends/fans is not the only estimator online anymore. Klout is a form of analytics that determines a person’s online influence amongst their digital  followers and friends. Like any social … Continue reading →

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Don’t be a post hoarder

Posted on April 13, 2011 by yellowfly

When you first start blogging, you may have one or two really fantastic ideas and then you become struck with overwhelming fear that these ideas are the best you’ll have and you need to use them at just the right … Continue reading →

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