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Author Archives: yellowfly
Why Stories Are Important for Social Media
Stories are important. Stories share the funny, quirky, heartwarming details of your business. We all have stories to share and that’s why social media is so great. If you have a funny or heartwarming customer story that can be told … Continue reading
Posted in Blogging for business, Facebook, Social Media, Uncategorized
Tagged Facebook, Social Media
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Social Media is the Un-marketing Tool for Small Businesses
There’s no such thing as social media marketing. There’s no such thing as social media marketing. Do I need to click my heels together and repeat again? Okay, sure, some big companies are using social media to effectively “market” their … Continue reading
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How to Write a Blog Post
Writing a blog post might look simple. And it can be. But if you are just beginning, you may find that it is hard to get started. In this post I will outline a few basic rules for writing a … Continue reading
Pinterest is the New Social Networking Site to Watch
Pinterest, the online pinboard is the next hot social networking site to watch. While Facebook and Google+ battle it out, Pinterest is quickly moving along in popularity. Last week, Pinterest hit 40 times the amount of hits it had just … Continue reading
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Facebook Timeline: No Fan Pages Yet; No Going Back
Facebook has been unrolling it’s new Timeline feature for a few months now. I was recently given the option to try it out on my profile, which I did. I like it. I like it so much I immediately went … Continue reading
The Circle of Social Media
When thinking about your social media presence, imagine it like a circle. Instead of using each social networking site by itself, work it in conjunction with all of your sites. Each social networking site is not an entity unto itself. … Continue reading
Small Businesses Have the Advantage with Social Media: Making Personal Connections
Even though lots of big brands are successfully using social media to their advantage through contests and giveaways, I think that small businesses have an advantage when it comes to successful social media campaigns. (I use the word campaign loosely, … Continue reading
Posted in Blogging for business, Facebook, Social Media, Twitter
Tagged Facebook, Social Media, Twitter
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Why Google Plus Could Overtake Facebook
I was lucky enough to score a Google Plus invite on the first day of its beta testing and after a couple of days playing with it, I’m convinced that it has the capability to outperform Facebook. Google Plus is … Continue reading
Using Mindfulness with Social Media and Small Business
One of my favorite Buddhist quotes is, “A jug fills. Drop by drop. Thinking of social media in these terms can be quite helpful. The idea behind the quote is that action is necessary in order to live a fulfilling … Continue reading
Posted in Facebook, Social Media, Twitter, Uncategorized
Tagged Facebook, Social Media, Twitter
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Determining Klout (clout) for Small Business
Klout is a new part of social media. Having lots of followers/friends/fans is not the only estimator online anymore. Klout is a form of analytics that determines a person’s online influence amongst their digital followers and friends. Like any social … Continue reading
Posted in Blogging for business, Facebook, Twitter, Uncategorized
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